Conference in Barcelona about the Mediterranean as an opportunity for Asian traffic

From http://bswomenb.blogspot.com.es/2013/04/ciclo-de-conferencias-esade-china.html (in Spanish) and http://www.esade.edu/newsletter/eng/rrpp/130419_red_europea_asia (in English)

On Friday 19th April 2013, from 8.30 am - 10.30 am, the ESADE China Europe Club (Chinese version at ESADE中欧俱乐部) is organizing a conference entitled "The new European transport network. Is the Mediterranean an opportunity for Asian traffic?", in which the speakers will present and discuss this possibility.

The debate at the heart of EU institutions to define and approve the trans-European transport networks of the future (TEN-T) is drawing to a close. The Mediterranean Corridor occupies an essential role in the new TEN-T networks, and its development may be financed by ample European funds. The Mediterranean Corridor is a vital element in promoting southern Europe – the Mediterranean and its ports and logistics zones – as Euro-Mediterranean concentration and distribution platforms.

Mediterranean countries need to make a decision: Do we take the opportunity that Europe is offering us or not? If we decide it is worth taking this opportunity we could become a logistical power equivalent to that of northern Europe’s Rotterdam or Flanders. Additionally, greater supply chain efficiency would allow manufacturers and distributors to be more efficient, more competitive and as a result expand their import and export activities.

In this context, we ponder: Is the Mediterranean an opportunity for Asian traffic? During the conference, we will discuss this decision from the main actors’ point of view: the ports, shipping companies and terminals.

Program

8.30 am Networking coffee break

9.00 am Introduction and welcome address

Ivana Casaburi, ESADE Associate Professor, Department of Marketing Management and Director of the ESADE China Europe Club

Speakers

Santiago Garcia-Milà, President of the Association of European Ports and Deputy Director General of the Barcelona Port Authority

Vicente De Angelis, Deputy Director General of Cosco Iberia S.A.

Jorge Moreno, Commercial Director of TerCat - Hutchison Port Holdings (TBC)

Moderator: Carles Cabrera, Professor in the Department of Operations and Innovation at ESADE and Director General of Institut Cerdà

The language used in the event will be Spanish.

Venue
ESADEFORUM
Av. Pedralbes, 60-62
Barcelona

For further information please contact Fina Planas at (+34) 934 952 064  or +(34) 932 806 162, ext. 2410, E-mail: fina.planas@esade.edu

For registration, please fill the form in ESADE website.