Tuesday, November 2, 2010

Joint branding effort of Pyrenees territories

From http://www.catalannewsagency.com/news/life-style/pyrenees-brand (in English)

The Pyrenean and Pre-Pyrenean counties of Pallars Jussà, Pallars Sobirà, Alt Urgell, Alta Ribagorça, Val d'Aran, Solsonès, Berguedà, Garrotxa, Alt Empordà, Cerdanya and Ripollès are starting a joint effort for food branding in order to achieve a broader outreach of their gastronomic products. This new Pyrenees brand will also help advertise other attractions of the area, from romanesque architecture to ski stations or to hiking trails in the mountains.

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